Don't judge a bean by its color.
Jellybeans created to spark curiosity, start conversations, and connect people.
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50% of every store purchase is donated to the social justice partner of your choice.

A LESSON ABOUT BIAS. IN A JELLYBEAN.

What are Diversity Beans?


Diversity Beans are jellybeans where the color might not match the flavor—challenging the assumption that you can tell what’s inside by looking at the outside.

One unexpected flavor can open up a conversation about assumptions, bias, and belonging.

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Fundraising that opens doors

Raise money for your cause—and make an impact with every order.

Keep 50% of every sale. No fees, no minimums, fully virtual. And every order comes with something no other fundraiser offers — a product that makes people think.

LEARN MORE ABOUT VIRTUAL FUNDRAISING

Let customers speak for us

from 53 reviews
Customer service that is second to none!

Customer service that is second to none! Fantastic product, and I will recommend them to anyone I come in contact with who needs to train staff on the value of diversity.

Rayna Wheeler
5 lb Diversity Beans Bag – Team-Building & DEI Training Activity
Great tool

I have used diversity beans for many years as a teaching prop and moment, it is a great tool for people to learn from

Rebecca Fletcher
14 oz Diversity Beans Bag – DEI Training & Classroom Activity
I had so much joy opening the package of jelly beans

I had so much joy opening the package of jelly beans. They were clearly packaged with love and care—it really showed. What surprised me most was how eating the jelly beans sparked conversations. It was fun trying to discover the different flavors of each bean, especially since the colors might not match the flavors. That twist made the experience both playful and meaningful. It’s more than just candy—it’s a conversation starter and a reminder not to judge by appearances. Thank you for such a thoughtful treat!

Jeannette
In Memory of Zach Dyer: Raised $600
Lots of fun and lessons learned!

A fun and simple little tool we used to help teach and reinforce a huge lesson.

Rick H.
Don't Judge a Bean Jellybean Bags - Implicit Bias Training Activity
loved them

I like the concept, we get judged everyday on what we look like and no one ever takes the time to find out what's on the inside.

David Tanner
Custom Jellybean Bags - Employee Engagement & Event Giveaways (100+)
Well received

Diversity Beans were a hit. We used them in several training sessions with junior, mid, and senior-level personnel. We found them to be a unique tool that inspired conversations about diversity. They were well received and enjoyed by all attendees.

Tonisha L.
Unlabeled Jellybean Packs - Diversity, Equity & Inclusion Activity
A reminder

We strive to build and nurture a culture where inclusiveness is a reflex, not an initiative. Diversity Beans are a reminder of that commitment to employees.

Jennifer J.
Custom Logo Jellybean Tins – Unique Promotional Giveaways for Corporate Gifts (100+)
They are always a hit

When interviewing teachers for State Teacher of the Year, one of the finalists shared Diversity Beans with us. That week I bought my own stash. We have since used them as an opening exercise for our Diversity workshops.

Rose A.
14 oz Diversity Beans Bag – DEI Training & Classroom Activity
Fun and tasty

Diversity Beans are a fun, creative, and tasty dialogue starter. We have enjoyed using them at student and teacher workshops, anti-bullying conferences, and our exhibit gala.

Joan K.
5 lb Diversity Beans Bag – Team-Building & DEI Training Activity
Youth group activity

This is the second time I've ordered the jellybeans. We use them to teach the kids in our youth group about diversity and not judging people. They all pick the jellybean of their choice and then hold on to it until all have chosen. All at once they eat them and their reactions are great! This is truly a great teaching tool!

Ruby J.
14 oz Diversity Beans Bag – DEI Training & Classroom Activity
Major hit

We purchased some of your jelly beans for a training activity and people can't stop talking about them.

Jim L.
Don't Judge a Bean Jellybean Bags - Implicit Bias Training Activity
Shocked! Lol

I let my coworker try them first. She wasn't listening when I explained that they might taste different than expected. I wish I could have captured her expression when she picked yellow and it tasted like licorice! It was priceless. The presentation went well and the Diversity Beans were an added bonus to support the message.

Renee
Diversity Beans Jar – Fun Tool for Bias Training & Group Sharing
Message reflects our values

We have ordered a couple thousand of these. They are unique, tasty, and the beans are full size. The sticker was printed exactly how we designed it. People love receiving these at tradeshows, and the message reflects our company values.

Amy
Custom Jellybean Bags - Employee Engagement & Event Giveaways (100+)
Diversity Beans keep diversity front and forward

Diversity Beans are part of our overall awareness initiative. We give them individually, to teams, and use them during brand conferences. They are a quick hit to keep diversity front and forward and employees love the concept.

Shelia J.
Custom Logo Jellybean Tins – Unique Promotional Giveaways for Corporate Gifts (100+)

For educators & facilitators

A lesson that doesn't feel like a lesson.

Diversity Beans turn a simple jellybean into a hands-on learning experience. When the color doesn't match the flavor, participants experience for themselves that appearances don't tell the whole story—no lecture required.

Perfect for classrooms, workshops, conferences, and group discussions.

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Trusted By

for conferences & events

Branded swag people actually talk about.

From conferences to job fairs, branded Diversity Beans stand out on any table. Customize with your logo and give people something they'll still be thinking about on the drive home.

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